We Support You in Better Understanding and Specifically Targeting Your Customers
If you exactly know your customers and their needs, it is easier to convince them of a product or a service. For this to become reality, companies require an intelligent technology solution and a strong partner.
With SAP Marketing Cloud, you always keep an eye on what your customers are interested in. You can use this valuable information to offer your customers personalised, relevant information on all channels and thus convince them of a conversion. Your advantage: the platform can be set up quickly and is provided in the cloud – based on the efficient data-driven in-memory technology of SAP HANA.
With SAP Marketing Cloud you can
- deploy individualised marketing campaigns with personalised content across various channels
- permanently enrich customer profiles and thus establish a trusting customer relationship
- determine the appropriate target group for your campaign
- get an overview of the performance of your marketing activities
- ensure that your marketing campaigns comply with your customers’ consent
- map the lead and nurturing process as well as the customer journey of your customers
- collect and evaluate data company-wide
- qualify your leads thanks to scoring based on interactions
- gain deep insights into the behaviour and wishes of your customers with functions for machine learning and artificial intelligence
Our Services
Our SAP specialists gladly support you in the implementation of your SAP Marketing Cloud. We take over:
- the conception of a successful digital marketing strategy
- the entire configuration – from basic setup to the operation of SAP Marketing Cloud
- the planning and implementation of your digital marketing campaigns
- the configuration of automated marketing processes
- the training of your employees in using SAP Marketing Cloud
Benefit from the Synergies of the Different C/4HANA Solutions
Want to learn more? I'm looking forward to hearing from you!
Marcus Wagner
Account Executive
Digital Business
