- Brand & communication concepts
- Design research
- User experience design
- Usability & conversion optimization
- Corporate & interface design
- Motion design
- Design consulting
- B2B & B2C – web & mobile
The user at the centre
For users, the online shop is a tool to do their shopping and to fulfil their wishes. Handling this tool must be easy and intuitive.
By creating personas and use cases we get to know the users and identify their needs and wishes. By means of this knowledge, user tests and many years of project experience, we provide an exceptional user experience for your web presence.
Clear structures & consistent design
No user wants to be flooded with unnecessary information. Mondern design appeals with its clarity and simplicity, and often invokes learned usage patterns - across all device sizes.
By means of low-fidelity prototypes (sketches and wireframes), we develop the information architecture of the relevant shop pages step by step. That way, navigation concepts, usability requirements and conversion triggers can be tested and optimised at an early stage.
Emotional and target-group-specific customer address by means of targeted imagery, a well-balanced colour concept and the appropriate typography put the finishing touches to your online shop.
A good visual design concept and a consistent look and feel build trust with your customers and create a bond with your brand. By means of high-fidelity prototypes, we visualise the look and feel of your future online shop. We meet the expectations of users in an attractive way.
Continuous development is essential in this day and age. New devices and device sizes, newly acquired user behavior, design trends or competitors require constant optimisation of your online shop.
With us, you have a reliable partner at your side who takes current market trends into account and places emphasis on a future-oriented user experience already during the conception stage.
Foolproof purchase process
No matter how modern and innovative a shop's design is, if users are overstrained and can't handle the site, they will soon be frustrated and switch to another vendor - who is usually only one click away.
In order to optimise your shop's usability, we test our ideas on users right from the beginning. Completing the purchase without any obstacles is the ultimate goal of our concepts and the focus of our tests.
A strong brand
A strong brand is presented consistently across all channels. This does not only build recogition, but also trust with the customers.
Besides UX concepts, advertising video clips and the creation of display ads, we skilfully draw attention to your brand also outside the digital world - We design corporate identities, logos, flyers, brochures, or catalogues.
of customers would switch to another vendor after one single bad experience with a brand.
It needs 12 positive experiences to make up for one negative experience with a brand.
of companies see a close connection between creativity and positive business results.
Responsive design, interaction design, conversion - These are only a few challenges in future user experience design. Creating operable web experiences, designing them with regard to conversion optimisation and implementing them to strengthen your brand - customer-specific and across devices.
Highly skilled in areas such as e-commerce, user behaviour, psychology, communication, testing and design trends, our user experience team of UX designers and usability experts faces this challenge and supports you in the successful realisation of your ideas and projects.