About PERI
For more than 50 years, PERI has stood for innovation in the field of formwork and scaffolding technology. PERI products are used for large architectural and engineering projects around the world. The Southern German family-owned company with headquarters in Ulm operates globally, has about 70 different international subsidiaries and almost 10,000 employees.
| CLIENT | PERI GmbH |
| INDUSTRY | Formwork and Scaffolding Manufacturer |
| BUSINESS FIELD | B2B |
| PROJECT | Consulting, MVP Platform for Scaffolds (Consulting, Development, Digital Marketing) |
| PROJECT PERIOD | August 2019 – July 2020 |
| TECHNOLOGY | Webflow (CMS); Google Analytics, Sketchfab (3D Configurator) |
Digitising Sales and Service Processes of a Globally Operating Formwork and Scaffolding Company
Initial Situation & Objectives
In spring 2019, PERI approached dotSource with a challenge: PERI had already been very successful in wholesale and large project business and wanted to make its innovative products available to smaller construction companies with up to 20 employees in the future, using a B2B web platform that combines content and commerce elements.
Project Scope & Implementation
In line with agile principles, the new B2B website was planned and developed as an MVP (minimum viable product). It now collects valuable data and is available in two countries (Hungary and Denmark). With the help of a 3D configurator, potential customers can professionally configure their scaffolding and purchase it with PERI as their partner.
Success & Added Value
The MVP provides PERI with valuable insights and data and allows the company to check whether it pays off to tap into this new customer base and open up a new business field. Furthermore, an easy-to-use website that is extremely appealing in terms of design and usability has been created, enabling customers to easily configure their own scaffolds and calculate the costs.
Find out more about the project in our success story.
