Geschenkidee.ch GmbH was founded in 2002 and has been a wholly-owned subsidiary of the leading Swiss media company Ringier AG since 2008.
Geschenkidee.ch is now the largest online supplier of gifts, home accessories and lifestyle products in Switzerland.
The management of an immense product assortment, a very high number of concurrent users and the successful processing of multiple orders per second: Those were the challenges Geschenkidee.ch GmbH posed for the new e-commerce system.
The previous, highly modified e-commerce system could no longer meet these requirements. dotSource replaced it with the sustainable standard solution Magento Enterprise. The Swiss retailer thus benefits from the online shop’s improved update capabilities, maintainability, and scalability.
THE BEST CONDITIONS FOR FURTHER GROWTH
As the Magento standard is designed for considerably lower numbers of products, dotSource was able to adjust the Magento standard. This achieved a new dimension in performance and data processing. The shorter loading times of the online shop Geschenkidee.ch ensure improved conversion and will have a positive effect on turnover in the long term.
The relaunch thus provides Geschenkidee with the best conditions to consolidate its position as market leader in the online sale of gifts
- Migration to Magento Enterprise and adjustments to the Magento standard
- Implementation of a new caching model
- Modification of the database and optimisation of the import processes
- Realisation of load tests
- Integration of different third-party systems, such as the ERP system
- Screendesign for 4 viewports and integration into the Magento template sets
- development of chatbot »eedi«