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Deutsche MTM-Gesellschaft Industrie- und Wirtschaftsberatung mbH

E-Commerce System and Digital Marketing Strategy for a Software Manufacturer

MTM Success Story

Find out in our success story how Deutsche MTM-Gesellschaft Industrie- und Wirtschaftsberatung mbH laid the foundation for long-term growth in a new market segment together with dotSource.

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About MTM

Successful Launch in Just a Few Months with an MVP

The successful launch of a new product often requires a new sales channel. This also applies to Deutsche MTM-Gesellschaft, the market leader in the field of time management. For describing, evaluating and shaping human work, the company launched its first commercial cloud product »MTM-Easy«, which is primarily aimed at new customers from the SME sector. With the help of the dotSource digital experts, Deutsche MTM-Gesellschaft created the new digital sales channel required for selling this product.

CLIENT

Deutsche MTM-Gesellschaft Industrie- und Wirtschaftsberatung mbH

INDUSTRYSoftware Manufacturer
PROJECT

E-Commerce and Digital Marketing

PROJECT PERIOD

August 2020 – April 2021

TECHNOLOGYAdobe Commerce Cloud

Launching a Minimum Viable Product in Just a Few Months to Address a Completely New Customer Group

Success & Added Value

With the implementation of a new shop software, Deutsche MTM-Gesellschaft Industrie- und Wirtschaftsberatung mbH has successfully taken an important step towards establishing MTM as THE platform for time management. The client can now independently add new licensed products to the shop system without any major development effort and make them visible with suitable digital marketing measures.

dotSource was also able to provide support, advice and practical assistance in hosting the German MTM Conference, which took place entirely online for the first time in 2020.

What Our Clients Say

With dotSource, we have successfully taken the first important step away from traditional analogue sales to digital marketing for a completely new customer group. We were particularly convinced by the fact that we were not presented with a ready-made concept, but rather with options. This allowed us to work together to find the best way forward for MTM. We feel that we are now ideally prepared for future growth.

Prof. Dr. Peter Kuhlang, CEO MTM ASSOCIATION e. V./Deutsche MTM-Gesellschaft mbH

Do you want to learn more? I'm looking forward to hearing from you!

Christian Onnasch

Christian Onnasch

Account Executive

Digital Business

+49 3641 797 9027

c.onnasch(at)dotSource.de