The importance of creative content for customer acquisition and retention is indisputably high. In the competition for user attention, companies, products and brands must be presented in an exciting way over and over again.
Therefore, flexible, fast and easy creation and management of content is one of the central requirements for a content management system (CMS).
For many companies, an international web presence is one major reason for a CMS change. Do you want to translate a website into different languages or need individual content for each language version? In our strategy workshops, we provide the ideal basis to make the international distribution of your content child’s play.
The specific objectives to be achieved by integrating a CMS are defined and recorded in the strategy phase. With our holistic consulting process, consisting of a discovery and an analysis phase, we help you to attain this goal. We examine your organisation, processes, systems and use cases in various workshops, and develop or evaluate strategic options for your company.
- Replacing an outdated or proprietary CMS solution
- Flexible content creation and management
- Linking content and commerce
- Streamlining the system landscape / reducing complexity
- Target-group-specific delivery of content
- Intra-corporate information platforms