What Is Prompt Engineering?
Prompt engineering is a term that is becoming increasingly important and is directly related to AI.
It refers to the art of specifically guiding AI to generate high-quality content using large language models (LLMs). Companies that use AI prompting benefit in a number of ways. The goal is to quickly create tailored content.
Prompt engineering is a relatively new field in computational linguistics. The rapid development of generative AI (e.g. DALL-E 2, ChatGPT) is one of the main factors behind the tremendous growth in this field.
If you opt for prompt engineering, you can secure a competitive advantage, enabling you to respond to new trends at an early stage. Our digital experts are happy to assist you and show you how to benefit from AI prompting.
For me, prompt engineering is a new cultural technique that enables companies to hand over repetitive tasks to AI. This creates space for creativity and innovation, resulting in personal satisfaction and business success.
Prompt Like a Pro: Download the Cheat Sheet Now
Use smart prompt engineering to get the best possible output from ChatGPT and similar tools.
What You Can Expect from the Cheat Sheet
- Prompt templates to improve output
- Use cases and examples of efficient prompting
- Tips for processing AI output
How You Can Benefit from Prompt Engineering
Prompt engineering helps you formulate targeted prompts for AI models such as ChatGPT and Gemini, allowing you to fully leverage their capabilities. As a result, you can benefit from the following:
- Improved Accuracy and Relevance: Get more relevant and useful answers. Precise prompt engineering lets you tailor the output of AI models more accurately to the task at hand.
- Control over Output: Determine the tone and style of your texts. With carefully crafted prompts, you can steer generated content in a certain direction – whether formal or informal, detailed or concise, creative or factual.
- Increased Efficiency: Make your interactions more efficient. A well-formulated prompt can reduce the need for follow-up questions and revisions.
- Fewer Misunderstandings: Keep your wording clear and stick to the point. This helps you minimise the risk of misunderstandings and misinterpretations.
- Reusability: Reuse prompts for similar tasks. This way, you can boost efficiency in future projects.
Prompt Engineering: Use Cases at a Glance
Produce content such as blog articles, product descriptions and social media posts at lightning speed. This eliminates the need for time-consuming manual processes.
Automate routine tasks such as summarising documents, translating texts and generating reports. This reduces your employees' workload, allowing them to focus on more complex tasks.
Help your employees come up with fresh ideas and innovative solutions. Use creative prompts that result in suggestions for new products, features and designs.
Leverage language models to analyse large amounts of data. Generate reports and summaries that deliver key insights for decision-making.
Targeted prompts allow you to analyse existing code and receive suggestions for enhancing code quality and readability. They also help you identify potential problems and areas for improvement.
Optimise Output Through AI Prompting
The key added value of prompt engineering lies in increased efficiency.
Prompt engineers use clever wording to provide AI with specific and precise instructions.
Time-consuming manual text creation is no longer necessary, allowing you to save valuable resources. As a result, you and your team can focus on essential tasks, come up with innovative ideas tailored to your target audience and increase productivity.
The image below describes the process of prompt engineering for LLMs such as ChatGPT – with the aim of optimising output. This process consists of several steps:
- Query Preparation: Explore the art of role prompting and provide instructions as well as style guidance.
- Input for Processing: Create a priming prompt containing all relevant information.
- Processing: The input is processed by LLMs.
- Adjustment and Correction: Check the generated output and make any necessary revisions.
Practical Example: Prompt Engineering and »Eternal Red« Socks
A prompt engineer can quickly turn a small amount of product information ...
- »Eternal Red« socks by Cool Company
- Give your feet wings
- Innovative shoe design with specialty dying process
- Guaranteed colour retention even after 1,000 washes
- Patented weaving pattern prevents formation of holes through wear and tear
- Ideal for people who are adventurous and quality conscious
… into detailed product descriptions.
Feel the flapping of wings on your feet with the »Eternal Red« socks by Cool Company. Their innovative shoe design and specialty dying process provide you with an individual style. But that is not all – these socks also guarantee colour retention over 1,000 washes.
Thanks to the patented weaving pattern, they remain free from holes throughout intensive wear and tear. Regardless of whether you are adventurous or quality conscious, these socks are perfect for you. Immerse yourself in the incomparable feel and durability of our »Eternal Red« socks and make every step a memorable experience.
Our Prompt Engineering Services
- Analysing your processes to identify AI prompting use cases
- Developing an AI strategy that fits your business goals
- Analysing your system landscape and determining which interfaces are required
- Formulating effective prompts tailored to your requirements
- Building a prompt library for various use cases
- Reviewing and refining your prompts
We Use AI in the Following Areas
FAQ – Frequently Asked Questions About Prompt Engineering
What is prompt engineering?
Prompt engineering is the process of using natural language input to complete tasks with the help of generative AI. It allows you to automate processes and boost your efficiency. Use prompt engineering for tailored AI output.
How can your company benefit from prompt engineering?
Prompt engineering enables your company to create efficient solutions using AI models. For example, it supports you in reviewing code, carrying out programming and completing a wide range of content tasks. You can find out more about the opportunities offered by prompt engineering here.
How can you help your team build up expertise in prompt engineering?
With dotSource, you can train and support your team in efficiently using generative AI – be it to optimise human-machine interactions or facilitate repetitive tasks.
Other AI Services at a Glance
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