Your Customers Deserve Outstanding Experiences – Let dotSource Help You Deliver Them
By leveraging marketing automation, 80 per cent of companies have seen an increase in leads, with 77 per cent reporting higher conversion rates. In addition, a DXP implemented by dotSource can boost website visibility by up to 200 per cent. Harness this potential to gain a competitive edge.
Whether intuitive navigation, enhanced website visibility or consistent brand identity: Our clients benefit from UX design, content management and DXP consulting as well as digital marketing, fostering lasting business success.
Since 2006, companies have drawn on dotSource's expertise in creating digital customer experiences. From small and medium-sized enterprises to large corporations – our approach is built on scalable solutions and long-standing partnerships.
Experience professional support that puts your target audience front and centre. Our holistic approach combines digital experience consulting, customer journey mapping, process automation with AI and UX design.
Services: Shaping CX with Our Consulting Process
- Analysing content, design, system architecture and data across the customer life cycle
- Consolidating your brand and corporate identity to embody the emotions you want to convey
- Uncovering needs through user research, UX audits and personas
- Identifying content gaps, technical constraints and automation issues, followed by clear recommendations for action
- Reducing purchase abandonment through conversion rate optimisation
- Creating touchpoints and fine-tuning key marketing channels
- Developing tailored UX design concepts and templates to achieve true user centricity
- Selecting the right systems for content management, marketing automation, campaigns and customer relationship management
- Planning data-driven marketing campaigns with smart audience segmentation
- Re-evaluating your CX goals based on specific key performance indicators such as conversions, repeat customers and sales
- Providing support in building in-house expertise by training your team in using tools and applying processes
- Continuously improving CX through methods such as A/B testing, iterative user research and tight feedback loops
Kick-Start Your Journey Towards Better CX
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FAQ – Frequently Asked Questions About CX Consulting
What does CX mean?
CX refers to the overall impression customers form through their interactions with your brand, spanning the journey from the first advertisement to after-sales support.
Why do you need CX consulting?
The value of CX consulting lies in enhancing the experience of your target audience and fostering long-term loyalty, thereby driving both conversions and sales. To achieve this, our team analyses and optimises every touchpoint along the customer journey.
What are the benefits of CX consulting provided by dotSource?
You receive a sound strategy that helps you align processes, content, design and systems with customer needs. Through smart automation, personalisation, sophisticated UX design and cutting-edge digital marketing, you can generate more leads, achieve higher conversion rates and strengthen customer loyalty.
What role does AI play in CX consulting?
AI enables companies to personalise experiences, automate content delivery and leverage data-driven audience segmentation, for example. Our team helps you identify further opportunities and get the most out of AI.
What is the difference between UX and CX?
UX is about how people experience a product or service. CX takes it further – it is the sum of all interactions with a company or brand.