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You are here:

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  2. Digital Transformation

Digital Transformation

Companies need a clear vision, motivation, determination and a competent escort on the way to a digital future.

White paper »Digital Transformation«

Request the white paper now and be prepared for new challenges for marketing, sales, and IT

Download now

Internal and external company processes are undergoing major changes

Digitalisation is making fast headway and forces companies to change their thinking. Digitalisation does not just have a strong influence on company communication, it is also increasingly changing entire business models, value creation chains and processes. Marketing, IT and sales are growing closer together. 

There are enormous potential and simplification possibilities in this ever increasing automatization and digitalisation process, but at the same time, there are also growing challenges. Media use is shifting from catalogue to digital media – in the still classically influenced B2B environment as well. 

The change is influenced by the generation of the »digital natives«, who no longer order via catalogue and whose customer journey starts with Google and Amazon both privately and professionally.  Together with you, we workout new strategies for your company so that you can meet the growing internal and external requirements and remain competitive. 

How to profit from the digitalisation

  • Digital company strategy: Advance automatization and streamline processes
  • Increase the range of influence by online marketing
  • Use the advantages of digital channels and platforms (also in B2B)
  • Combine the channels (online and offline)
  • Centralisation of information
  • Optimisation of your website: Customer segmentation and so the achievement targeted customer address and customer experience
  • Lower costs and raise turn-over

We will get you ready for digital change

In order to prepare you company for a digital future we begin with a comprehensive analysis of your structures and processes. In cooperation with you, we develop strategies to facilitate the meaningful integration of digital technologies into your business processes and to network all channels.

We show you how you can remain economic and efficient despite a higher degree of complexity. 

Our services at a glance

  • Strategy developmentent
    • Procedure and process organisation
    • Analysis of your range of products, customer groups and customer journey
  • Technolgy Consulting: System evaluation and system selection
  • Conception
  • User Experience Design & Usability
  • Online shop development and seamless integration of all systems (internal and external)
  • Online shop optimisation
  • Online marketing 
  • Conversion optimisation
  • Marketing automation

Enquire now!

Want to learn more? I'm looking forward to hearing from you!

Christian Otto Grötsch

Founder & Managing Director

+49 3641 797 9000

info@dotsource.de

  1. Internal and external company processes are undergoing major changes
  2. How to profit from the digitalisation
  3. We will get you ready for digital change
  4. Contact person
  5. WP Digitale Transformation
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Head Office Jena

Goethestraße 1

07743 Jena, Germany

T +49 3641 797 9000

F +49 3641 797 9099

office-jena(at)dotsource.com

Office Berlin

Hardenbergstraße 9

10623 Berlin, Germany

T +49 30 220 122 360

office-berlin(at)dotsource.com

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Hainstraße 1-3

04109 Leipzig, Germany

T +49 3641 9919 1000

office-leipzig(at)dotsource.com

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Theresienstraße 18

01097 Dresden, Germany

T +49 351 7999 9000

office-dresden(at)dotsource.com

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Feuerseeplatz 14

70176Stuttgart, Germany

T +49 711 252769 50

office-stuttgart(at)dotsource.com

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