Zweygart

Zweygart was founded in 1874 as a colonial wares trader and now employs more than 300 staff in 13 locations. As a specialist distribution group with their head office in Gärtringen, Zweygart is active in wholesale, retail and safety technology.

Among other things, Zweygart distributes power tools, hand-, forest- and garden tools, door-, window and furniture fittings, as well as products from the areas of occupational health and safety, fastenings and chemicals.

To the B2B and B2C online shop

The aim of the project was to optimise and to develop the B2B and B2C online shop zw24.de further.

With the adjustment of the e-commerce system’s performance, dotSource’s experts were able to create the important preconditions for meeting the high expectations of the Zweygat group’s B2B and B2C customers.

Services of dotSource

• Refactoring and performance improvement
• Redesign of the interface to the ERP system
• Online Marketing (SEO, SEA, Web analysis, Conversion optimisation, Product data marketing)
• Module development for dynamic pricing on Amazon

Value added for Zweygart

The module for dynamic pricing on Amazon effects a greater presence of Zweygart in the upper positions on Amazon, which makes a positive impact on the sales potential.

With targeted online marketing services, Zweygart profits in the long term from more traffic and finally from more turn-over and a higher ROI.